Banks Build New Defenses Against AI-Driven Scams
Global banks are developing consumer scam defenses against AI-powered scams and scam-as-a-service as losses could reach $55.3 billion by 2030.
Global banks are rolling out next-generation consumer scam controls in response to rising AI-powered scams and the growth of scam-as-a-service. Financial institutions and researchers are evaluating controls that intervene across the full scam attack chain. Finextra, together with fraud prevention firm Outseer, will present new consumer survey data from more than 15 markets in an upcoming webinar. The online session lists Martyn Higson, principal product manager at Outseer, as a speaker and Sharon Kimathi, a researcher at Finextra, as moderator.
The research maps consumer concerns and expectations and examines controls across five stages of a scam: pre-attack, consumer compromise, transaction, receipt and post-attack. The survey seeks to identify gaps between technical controls and consumer experience and to assess where behavioural interventions can reduce attacks that exploit human vulnerability.
The webinar agenda includes discussion of detection and monitoring systems, real-time transaction controls, consumer alerts and messaging, verification steps at high-risk points, and post-attack recovery options. Presenters will compare how these measures perform at different stages of an attack and which combinations limit losses.
Materials prepared for the event note a rise in organised scam operations that sell attack tooling and data and an increase in AI-assisted content used to deceive victims. The webinar materials include an industry loss projection of $55.3 billion by 2030.
According to the materials, the findings are intended to help banks allocate resources to the most impactful controls and to shape industry best practice. The event will provide a forum for practitioners to compare approaches used by leading banks across markets.
Registration and scheduling details are available from the organisers.








