Amplify Online Retail ETF Surges on June Gains

The Amplify Online Retail ETF (IBUY) recorded a monthly rally in June, driven by sizable gains across several online retail and travel-related holdings. The fund’s underlying index produced net positive attribution for the period.

Data for June show Hims & Hers Health Inc. (HIMS) as the largest individual contributor, with an average weight of 2.7% and a 32.6% return for the month. Wayfair Inc. (W) returned 27.9% on an average weight of 2.9%, adding nearly one percentage point to the ETF’s overall performance. Tripadvisor (TRIP) rose 22.6% and Instacart (CART) climbed 19.0% during the month.

Smaller-weighted names also registered large gains. Victoria’s Secret (VSXY), at an average weight of about 0.9%, advanced 51.8% and contributed roughly 0.3 percentage point to the ETF. Redcare Pharmacy (RDC) returned 48.1% on a similar average weight and added about 0.3 percentage point.

Several top holdings in the fund delivered monthly returns above 25%, with digital health and specialized e-commerce marketplaces among the strongest performers. Those individual security performances were the primary drivers of the positive attribution reported for the ETF’s underlying index in June.

IBUY tracks the EQM Online Retail Index (IBUYXP), a global basket of companies that derive revenue from online retail activities, including traditional online retail, online travel, online marketplaces and omnichannel retail. The index applies a modified equal-weighting methodology designed to limit concentration in a few large-cap online retailers and to distribute exposure across the market-cap spectrum.

VettaFi, the index provider, noted that underlying fundamentals across several digital retail segments supported the month’s gains and suggested that targeted e-commerce exposure could be used by advisors seeking growth-tilted tactical allocations. VettaFi owns vettafi.com and receives an index licensing fee for IBUY; it is not the ETF’s issuer, sponsor, endorser or seller and has no obligation or liability related to the fund’s issuance, administration, marketing or trading.